Post #10

Compare and contrast vector graphics and pixel images.

Vector graphics utilize lines in order to form the image instead of pixels, allowing images to be expanded without causing it to become blurry or pixelated. However, pixel images are easier to edit and are able to create more complex designs, as well as better translates into the real world.





What resolution is necessary to print raster images?


300 PPI



What resolution is necessary to display raster images on the internet?


100 PPI

Post #9

Who is Steve Jobs?


Steve Jobs is the now deceased founder of the computer company Apple that began in his garage and over the course of the years became an influential worldwide company producing products other than simply computers.





What company was he CEO for many years?

Steve Jobs was the CEO of the company Apple Inc., an American multinational company that was founded by Jobs in 1976 and today produces consumer electronics, software and personal computers.


What did he do for the computer industry?

Steve Jobs effectively brought computing outside of massive server rooms and into the homes of the average consumer, advancing the concept of a personal computer and in the process formed many of the precedents followed today in computer building such as the popularization of the mouse as a pointing tool, of which was a revolutionary development in personal computers during the time.


How did this man impact the graphic design industry?

Steve Jobs impacted the graphic design industry by helping in bringing the world into a new era of computing in which simple design work can be done at home with a personal computer. He also created the first GUI, allowing the image created to be displayed on the screen.

Post #8

Why must designers pay close attention to how color is utilized within a composition?
Designers must pay close attention to how color is used within a composition because that the way color is used impacts many portions of a particular design, such as the focal point of the design and the mood of the entire work






Why is the color wheel an important tool for graphic designers?


The color wheel is important for graphic designers because it helps the designer select the color scheme of a design and how these colors interact with all others.






Find an example of neutral colors utilized within a design (hint: google poster design). Near the sample, discuss why you feel the designer included neutral colors within the composition.






The following design is the logo of Logitech and makes good use of various neutral colors in order to form the image of an eye. The contrast seen between the colors of white with gray causes the human eye to rest more upon the darker grey, and by contrasting itself with the background along with clever placement, forms the likeness of an eye. I feel that the designer selected these neutral colors in particular because that it causes the logo and the company in general to appear more modern and sleek, as grey has become a common modern color.







Briefly describe how we "see" the color of an object?


We "see" the color of an object from the light emitted or reflecting off of it and this light finding it's way into our eyes. For example, light travels from the sun, striking a green leaf, of which absorbs all other colors beside green, reflecting that color of light and this light is what is deciphered by our eye and brain.

Post #7

Describe white light?

White light is a combination of all colors of light, and is emitted in sources such as the Sun that illuminates the Earth


How do we see color if objects "have no color of their own"?

Objects absorb all other colors that they do not appear to be, reflecting that color into the viewer's eye. For example, a green cup is hit with white light, absorbing all other colors except for green.


What seven colors result when white light is refracted through a prism?

Red, Orange, Yellow, Green, Blue, Indigo and Purple. However, the existence of purple in the color spectrum is hotly debated and some say that the last three colors of light should be known as Cyan, Blue and Dark Blue, saying that a dark blue in small amounts appears to be purple.


Describe hue?

Different shades of color, such as Purple, Green, Blue and Red


What happens with white?

White is created when all colors are combined, mixing together to create a pure color.


What happens with black?

Black is the absence of light, as due to the fact that no colors in black, this particular 'color' fills the void in the mind of the viewer


How color is perceived depends on what?

Color perception is a combination of the factors of saturation, brightness and tint or shade


What is a color wheel?

A color wheel is a representation of many main colors that can be seen by the human eye and a color's relationship with all other colors


What are primary colors? Name them?

Primary colors are colors that cannot be made by mixing other pure colors together, they are Red, Green and Blue


What are secondary colors? Name them?

Secondary colors are colors that can be formed by mixing two primary colors together, and they are Yellow, Cyan and Magenta.


What are tertiary colors? Name them?

Tertiary colors are colors formed by mixing any combination of secondary colors together, or one secondary color and one primary color together. All colors that are not listed above, such as orange and violet.


What are neutral colors? How can they be created?

Neutral colors are white, grey and black. they can be created by including all forms of light, some light by mixing white and black, or no light at all.


How can a neutral color help a design?

A neutral color can provide a certain sense of space or contrast with one another or with other colors.


What are complementary colors? Name them?

Complementary colors are colors opposite of each other on the color wheel and include Red with Green, Blue with Orange and yellow with purple.


What is color value?

Color value is the value and hue of something, and lowering a color value is to make something appear more black and white rather than in sharp color.


What is a shade?

A shade is the darkness of a color, or it's mixture with the color black.


What is a tint?

Tint is the lightness of a color, or it's mixture with the color white.


What is saturation/intensity?

The saturation or intensity of a color is it's distance from the color of gray, making the image appear to be more sharp or more muted


What happens when you mix complementary colors together?

Mixing complementary colors together yields the color of brown.


What is a color scheme?

A color scheme is the choice of colors used in a design in order to convey a certain feel or message through it.


Describe a monochromatic color scheme?

Monochromatic color schemes incorporate all colors of the same hue only with different tints, tones and shades.


Describe an analogous color scheme?

An analogous color scheme uses many similar colors, such as blue, dark blue and teal. These colors tend to be set next to each other on the color wheel.




Describe a complementary color scheme?

A complementary color scheme uses colors that are across from each other on the color wheel and tends to make the design seem to stand out or emphasize a particular area.


Describe a split-complementary color scheme?

A split-complementary color scheme uses colors adjacent to a complementary color, an example of which is Green with Orange and Magenta.


Describe a triadic color scheme?

A triadic color scheme utilizes colors that are placed in a triangle around the color wheel such as Light orange, Violet and Green.


What colors are considered to be warm colors?

Colors such as Red, Orange and Yellow


Describe the psychology of a warm color scheme?

A warm color scheme causes the viewer to feel a sense of homeliness and energy.


What colors are considered to be cool colors?

Colors such as Blue and Purple.


Describe the psychology of a cool color scheme?

A cool color scheme causes the viewer to feel a sense of relaxation and refreshment.


Why is important to consider which colors are being used within a design?

Colors used within a design determines the mood that the viewer feels when looking upon your design, as well as what is emphasized upon it and in general, how aesthetically pleasing the design may be.